Tuesday, December 14, 2010

Reliance Comm Enters 3G Market, Launches 3G Services in 4 Cities


MUMBAI: Reliance-Anil Dhirubhai Ambani Group company, Reliance Communications on Monday has marked itself as the second private company to enter the 3G markets in India. RComm today launched third-generation mobile phone operations in four major cities in India.


India’s second-largest mobile phone operator by subscribers, Reliance has launched 3G services in Delhi, Chandigarh, Mumbai and Kolkata on Monday. Reliance Comm will offer the 3G services in all its 13 zones by the end of March next year.


Reliance Communications has rolled out 3G services in a record time of around 100 days of receiving 3G Spectrum in the major metros of India. The company had won bandwidth to offer 3G services in 13 of India’s 22 telecom service areas, paying 85.85 billion rupees.

Reliance 3G


The 3G services being offered by Reliance Communications is capable of delivering peak speeds upto 28 Mbps and a World class 3G experience. In order to offer the 3G services, RComm has partnered with the World’s best organizations, including Nokia for devices, Facebook, Nokia and Ericsson for applications, Universal Music for content and Motricity for the Web portal.


The other services include faster access to Internet and video calls on mobile phones, for which they are going to charge the higher rates from the subscribers, which according to them will offset the price war among various operators.


Reacting to the announcement of the launch of 3G services, Shares of Reliance Communications surged 2.0% to close at 128.65 rupees on the Bombay Stock Exchange, outpacing the benchmark Sensitive Index that gained 0.9%.


Tata Teleservices Ltd. was the first to launch the 3G services in India few days back in the month of November. Bharti Airtel is next to launch the 3G services by the end of this month in the world’s fastest growing telecommunications market.


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